Are you ready to take your creative ideas from ‘incremental’ to ‘disruptive’ or even ‘destructive’? Nick Webb just spoke to one of our teams and left the group inspired and eager to break our normal conventions. He’s right when he says Innovation is not a bumper sticker – you have to do something to make it come to life. Cal Austin Regional Director – Pfizer Innovation
Your audience demands a customer experience speaker who is not merely a theorist but a real-world expert who walks the walk. Nicholas Webb is a multi-award-winning inventor, best-selling author, innovation professor, and the director for the Center for Innovation at WesternU, one of the country’s top medical schools. He’s the CEO of Lassen Scientific Inc., a management consulting firm providing customer experience management consulting service and training to the best brands in the world. His best selling book “What Customers Crave” is used by many global brands to engineer market-leading customer experiences.
Recent studies suggest that nearly 90% of the top-performing organizations in the
world are using customer experience design to drive sustainable growth and profit.
Learn how to apply these new principles to increase revenue by as much as 30% without
a dime spent on advertising or promotion.
The best organizations in the world deliver exceptional experiences to their customers,
and they’re doing this by building organizational cultures that put the customer first. In addition
to boosting profits, this commitment to the customer drives quality of work life and the ability to
attract and keep the best talent.