Most of you have heard of the “Nielsen ratings” used to measure the popularity of television programs and other media. These ratings are only a small part of today’s Nielsen Company’s world-leading offering of marketing and media information and measurement. In fact, I get bored with...
Passion is the stuff of entrepreneurs: a clear crisp focus driven by a spiritual energy to do something special for your customer. That something special can be an amazing new product, technology or service. Collective passion, in my mind, is something more special and unique:...
With the principles of baseline expectations, the Innovation Cycle, and the Relationship Cloud in mind, I want to introduce another important thought process geared toward really getting at what delivers tangible net customer value. The thought process is based on the idea that net customer...
As a person who has spent his entire life in computer and medical technologies, it may surprise you that my first Innovation SuperstarTM is a tool company. But my interest in Snap-On Tools began when I was only six years old. My father was a...
